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Emphasize Value + Potential Value

The right attention from the right investor can translate into much-needed financing for your startup. When you communicate your business idea effectively and clearly while highlighting its potential impact on market share, it will resonate with financial backers.

Consider Alternative Financing Strategies

Most founders are not in a position to bootstrap, or solely fund, their way to startup growth and success. Initial product development and market entry is typically funded through external investments, such as common stock financing or venture capital investments.

Are you ready to connect with potential investors?

Making the right connections is important when starting a business. Knowing how to parlay a great idea into a business opportunity that investors will get back is a critical part of building your network.

Advice to New Founders

Starting a business can feel like a roller coaster ride. Learning from the successes and failures of fellow entrepreneurs can help you cope with the highs and lows of business development.