The market for initial public offerings continues to heat up. Once your company has selected the managing underwriters for the offering and wants to begin the IPO process in earnest, an organizational meeting with management, the underwriters, counsel and possibly the auditors will be scheduled.
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There is one thing people will always associate with your business – its name. Apple, Patagonia, Facebook, Ford – tech, non-tech, it does not matter. A memorable name can be integral to your brand. And today that brand lives both offline and online, so you should choose a name that is not only evocative of your brand but also is useable online, because the internet drives or touches so much of modern commerce.
Making the right connections is important when starting a business. Knowing how to parlay a great idea into a business opportunity that investors will get back is a critical part of building your network.