When and How to Publish Technical Disclosures as Prior Art

Should you file a patent application or keep your innovation a trade secret? This question is routinely asked by key decision makers, such as inventors, managers, and legal counsel, when evaluating a new invention. While either choice comes with its own set of advantages and trade-offs, an…

Countdown to Launch . . . Is Your Trademark Ready, Set, Go?

Startups have a long to-do list, and it can be tempting to put off tackling important work around branding until just before launch. Don’t push the pause button on branding considerations. Strategizing around branding in the early days of your business pays dividends. Your branding goal is…

Primer on California Proprietary Information and Inventions Agreements

For entrepreneurs operating in innovation-driven marketplaces, protection of intellectual property is of foremost concern.  Accordingly, startups should require each employee and independent contractor they engage to enter into a Proprietary Information and Inventions Agreement.  While agreements of this nature go by several different names (e.g., Confidential Information…

Top 5 Methods to Protect Your Intellectual Property in China

There are cost-effective methods to protect your company’s IP in China—if you take them early. 1. Register your IP Except for copyright (which is automatically protected in China via the Berne Convention), U.S. IP registration does not provide you with any protection in China.  Without registration in…

Patents Are Important to Startups

Patents are important to startups because they provide a legally sanctioned monopoly that bars entry to competitors. In addition, patents may serve defensive purposes in that competitors may be less likely to sue a startup for patent infringement if there is a risk of a countersuit. Further,…

Privacy and Advertising: Self-Regulation 101

A couple of months ago, we gave you five privacy tips relevant to startups and told you about the consequences startups face from regulators if they fail to protect their users’ privacy. Regulators like the Federal Trade Commission (FTC), the Federal Communications Commission (FCC), the Consumer Financial…

Top 5 Privacy Tips for Startups

Startups have bigger concerns than privacy, or so they think. Many startups have learned that being young and small does not keep them off the radar screens of privacy regulators, and they can be vulnerable to costly investigations.  Privacy issues that come to light in the course…

Perkins Coie Debuts Inter Partes Review Video

To help explain the complexities of the United States Patent & Trademark Office’s new inter partes review (IPR) process, Perkins Coie has developed a short animated video that walks viewers step-by-step through the entire process.